BRAND PRODUCTION
I have 20+ years' experience working with creative teams to deliver visual identities, collateral and content for brands.
As Producer I manage all aspects of a project from strategic planning, through design and production to delivery and implementation.
Projects I've delivered include network rebrands for UKTV & ITV, channel identities for the BBC and broadcasters around the globe, in-flight channels for BA and the multi-award-winning launch identity for 'Dave'; off-air/OOH campaigns for Penguin, the re-ignition of the HMV brand, the identity & collateral for Bone Daddies (London's coolest Ramen restaurant group) and digital solutions for BAFTA and KPMG.
With an in-depth knowledge of production process and techniques covering print and digital design, motion graphics, animation, live-action filming (location and studio) and post production, I can devise effective workflows for each new brief and I enjoy managing the creative, strategic, financial and operational requirements of a project to deliver results for both the business and the target audience.
Able to work from home or in-house, I can plug in to an existing team, set up a project-specific team from scratch or work as an independent. I aim to approach every brief with an open mind and collaborative spirit and strive to build strong working relationships with colleagues, clients, partners and suppliers.
Disciplines:
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Design & branding - Print, photography & artworking, production of physical collateral
Moving image - Live-action shoots - motion graphics, 2D & 3D animation, post-production & VFX
Music & sound design
Digital design, UX & IA, wireframing & development
Project types include:
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Commercial brand design creation & implementation
Broadcast channel identities - TV titles & graphics packages
OOH/off-air launch campaigns
Signage & wayfinding
POS print collateral & branded merchandise
Website design, digital display ads & content